Forever Bloom Color Changing Foundation SPF 50, Medium – Buildable Coverage

Forever Bloom Biomimic 4-in-1 Color Changing Foundation is liquid face makeup for complexion coverage and daily sun protection, combining SPF 50 with a formula that adjusts to your skin tone.

• Fragrance-free, paraben-free and phthalate-free — a formula made with these exclusions.
• Light-to-medium buildable coverage — wear it sheer for everyday makeup or layer it for occasions and photos.
• Sweatproof and waterproof — designed to stay smooth through workouts, sports, travel and warm-weather activities.
• Medium Spectrum shade — made for medium skin tones.
• Made in the USA — an origin detail for shoppers choosing where their makeup is made.

This foundation brings complexion makeup and sun protection together for a simpler routine, particularly for people who want a natural-looking finish without layering several face products. Its color-adjusting formula is made to reduce the guesswork of choosing a shade, while its coverage can be worn for daily makeup or built up for events such as weddings and photographs.

How does the color-changing foundation match my skin?

Forever Bloom Biomimic Foundation goes on white and adjusts to your skin tone in seconds as you blend. The Medium Spectrum is intended for medium skin tones; a Light Spectrum shade is also available for fair to light skin. The result is designed to look even and natural, with a soft dewy glow rather than a cakey mask. It is formulated to conceal blemishes and under-eye circles while evening the appearance of skin tone.

• The formula is designed to match without shade guessing.
• It is made to avoid oxidation as it wears.
• Coverage can be applied sheer or layered for a more covered look.

Who is this foundation made for?

Forever Bloom Biomimic Foundation is made for mature skin and older women, including those aged 40+, 50+, 60+ and 70+. The formula is also intended for sensitive, dry, oily, combination and acne-prone skin. Its moisturizing and hydrating feel, quick absorption and lightweight wear suit shoppers who want coverage that does not feel heavy. It is designed not to settle into fine lines or wrinkles, and the finish is described as non-greasy and non-oily.

• Includes an antioxidant serum in its multi-purpose formula.
• Made for a range of skin types, including sensitive and acne-prone skin.
• Suitable for a soft, dewy, natural makeup look.

How do I apply it, and what comes in the bottle?

Apply a small amount of Forever Bloom Biomimic Foundation to clean skin before sun exposure, then blend with your fingertips using circular motions until the color adjusts. Reapply for extended sun exposure. Each bottle contains 1 fl oz (29.6 mL). Its wear is intended for active settings such as the gym, running, dance, sports, the beach and the pool, as well as summer heat.

• Use it before sun exposure as part of your face-makeup routine.
• Blend with fingertips in circles to help the shade adjust.
• Reapply when spending an extended time in the sun.

This foundation is suited to mature-skin shoppers who want adjustable, buildable face coverage, an easy application and sun protection in one routine, and it can also make a thoughtful gift for a mom, grandmother or wife. Its medium shade, color-adjusting application and multi-purpose formula are designed for a natural-looking makeup routine with SPF 50.